About Me
Hi and welcome. I am Assia.
Born on the cusp of Gen X and Y in communist Bulgaria, I spent my teenage and university years in New Zealand following an education and career path of computer science and data analytics. I loved it and it took me around the world and to Switzerland, almost 20 years ago! I said I’d stay for a little bit.
After 4 decades of being “simply who I am” - speedy, quirky, missing flights, not paying bills, having a million interests, talking to myself on the street (and having the innate ability to trip over my feet), I came to a point where this wasn’t enough to carry me through challenges of raising a family, working, moving and changing many times and, simply getting older. I got curious about why we are how we are, how can we feel ok with ourselves and how we can create a sense of belonging.
My journey into ADHD Coaching started with a very clear calling to understand myself and the people around me better. I wanted also to learn more about our wider neurodivergent society, its combined life experiences and struggles and be able to support others on their own journey of advocacy, authenticity and accountability.
The healing, learning and growing is a continuous journey (luckily, otherwise it would get boring) and we need to be finding “our people”, the people that make us feel good, and let us be ourselves.
I believe this is the magic of self-knowledge.
Education & Memberships
2026 - ADHD Specialist Coach (GoldMind Academy)
2026 - Weiterbildungstag adhs20+ “ADHS-Navigation der Gefühle”
2025 - ICF accredited coach (Level 1)
2025 - ADHD Informed Coach (GoldMind Academy)
2024 - Reiki 1 Shoden (Reiki Schule, Yvette Plimmer)
Member ADHS20+ (Schweiz)